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Hi, I'm Quentin Dereims. Welcome to my profile!
Quentin Dereims's Bio:
Quentin Dereims's Experience:
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Brand Digital Assistant Manager at Nike China
April 2013 - September 2013 | Shanghai (CHINA)>>> MISSIONS: Projects coordination on Chinese social media and platforms for Nike Running / Basketball across five territories including Hong Kong and Taiwan --- Lead of digital agencies --- Strategic recommendations >>> PROJECTS: Management of digital activations around NBA athletes Tours: Kevin Durant - LeBron James - Kobe Bryant (5MEUR) --- Launch of digital campaigns for the new Nike Running footwears: Free Run and Free Flyknit (1MEUR) --- Launch of the JUST DO IT summer campaign to motivate Chinese youth do more sports (7MEUR) --- Set-up the WeChat platform strategy (Chinese social media with 600M+ users, mix of Whatsapp, Instagram and Path) --- Monitoring the Jordan Brand website
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Brand Communication Assistant Manager at Nike France
January 2012 - August 2012 | Paris (FRANCE)>>> MISSIONS: Field management and projects coordination for Nike Football, Running and Basketball --- Creation, development and localization of advertising campaigns in France (Digital, TV, Mobile) --- Lead of agencies --- Budget monitoring (9MEUR) >>> PROJECTS: Launch of the "My Time Is Now" campaign for the UEFA EURO 2012 (2MEUR) --- Launch of the "Game On, World" campaign for the LONDON 2012 OLYMPIC GAMES (1.5MEUR) --- Launch of the new Nike+ Running app --- Launch of Nike+ Basketball and Nike+ Training apps --- Organization of "The Chance" (world's biggest football scooting program) in 5 cities in France --- Organization of the "World Basketball Festival" in Paris with the French Basketball Team --- Organization of running sessions every thursday in Paris and management of 4 brand representatives (100kEUR)
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Projects Leader Assistant at Federation Francaise de Football
August 2011 - January 2012 | Paris (FRANCE)>>> MISSIONS: Daily management of the FFF loyalty program (1.2MEUR) --- Lead of agencies and providers --- Reporting and performance analysis >>> PROJECTS: Animation of the loyalty program's website (creation of contents, setting up commercial offers and implementation of technical development) --- Management of the customer service --- Launch of loyalty campaigns with players of the French National Team for the UEFA EURO 2012 --- Several missions in Merchandising, Servicing and Business development --- The loyalty program was rewarded as the Best European Loyalty Program by the UEFA in 2011
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Seller for the Official Shop of Le Tour de France 2010 and 2011 at A.S.O.
July 2010 - July 2011 | FRANCE>>> MISSIONS: Sales of a 60 products range --- Merchandising --- Inventory management and animation of the outlet in the arrival city of each stage >>> FACTS: 2nd historical best turnover for the Merchandising department of A.S.O in 2010.
Quentin Dereims's Education:
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KEDGE BUSINESS SCHOOL (Ex - Euromed Management, Marseille)
2009 – 2013Master's of science in international Management -
Renmin University of China
2012 – 2012Master of Business Administration (MBA)Concentration: International Business -
University of Burgundy
2007 – 2009Bachelor Degree in Business Administration Management
Quentin Dereims's Interests & Activities:
Sports, Football, Running, Action Sports, Snowboard, Travel, Fashion, Street Art, Urban Cultures, Blogging, Social Media, Video Games, Cinema, TV Series, Digital Strategy, Digital Marketing, Digital Media, Social Media Marketing, New Media, Online Marketing, Online Advertising, Social Media, Marketing Strategy, Mobile Marketing, Marketing Communications, Advertising, Community Management, Content Strategy, Marketing